Right from analyzing to development and to marketing your business, the most crucial marketing aspect is to have an Android or iOS mobile application. The services can easily be taken from Android or iOS mobile app developer. Irrespective of the operating system an app is powered by the fact that it adds value to your business. However, the most important concern is to identify the best platform in order to develop your application.
Both of these platforms combined together dominate more than 90% share of the entire mobile app development regime. It may get a difficult task to decide which platform should be utilize for developing your application on. In general, both of these OS have got some of the exceptional points of excellence and in order to help you decide to choose an ideal platform we are going to talk separately about both these platforms.
Be it Android or iOS, both have got some of the exceptional functionalities that help conclude the development of an exceptional mobile application. While developing the app, the the choice of the operating system is really going to affect the final result, as both of these platforms have got their fair share of benefits. In order to help you take the decision easily here are the point of differences between these two.
With nearly 80% of the market share, Android currently dominates the market. As Android has a higher market share than the iOS in some of the world renowned countries, it is going to be one of the safest bet to go for Android. iOS, on the other hand, dominate the market in the countries including US, Europe etc.
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Content category reach
iPhone users are very often called power users. This is because as they tend to consume more content category when compared with Android users. It has been surveyed that iPhone users tend to browse more through shopping apps. And, Android users, on the other hand, have more liking for social applications.
The revenue generation
As it was explained in the above mentioned point, iPhone users spend more time on app purchasing; thus, making overall app selling more profitable for iOS. iTunes store of Apple has a profit nearly 60% higher to that of Android. And thus the overall Apple store selling is a bit more in comparison with the Android itself.
Cost of maintenance
Android has extended lines of codes if compared with iOS. Moreover, maintenance and bug fixing in iOS is easier as it requires a single device to test the bugs and fix the issues.
Issue fixing on Android, on the other hand, is a bit complex as there is a series of devices on which the testing is done. Android has additionally got OS fragmentation.
Apart from the point of differences that have been briefed above, here is more about when you should opt for Android or iOS app development.
Choose Android as your ideal platform when:
Planning a specific demographic section
Focusing on customizing the app
Wishing to target larger set of audience
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iOS app development, on the other hand, is important if you are:
Targeting market influencers
Wishing to develop app faster and cheaper
Targeting elite customers
In order to choose the ideal app development platform, review the above mentioned sections carefully and thus choose the ideal platform that will suit best to your need.
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